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B2B Marketing for the Buyer’s Journey - Mark Donnigan Interview Startup CMO

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The B2B buying process can be lengthy and complex, with multiple decision-makers and stakeholder groups involved. This can lead to long sales cycles and a lower win percentage for businesses. However, by understanding and catering to the needs of the buyer throughout the journey, B2B marketers can decrease sales https://lillians516fvl1.csublogs.com/profile

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